AI Segments
AI Segment Builder: Find the Right Customers in Plain Words
Type who you want to reach, like “repeat buyers in New York who have not ordered in 30 days”. Adflipr AI turns it into segment rules, shows how many contacts match, and keeps the list up to date.
Contacts › Segments › New with AI
Who do you want to reach?
Repeat buyers in New York who spent over $500 but have not ordered in 30 days
Repeat buyers in New York who spent over $500 but have not ordered in 30 days
AI built these rules
Number of orders is at least 2
AND City is New York
AND Total spent is more than $500
AND Last order was more than 30 days ago
Number of orders is at least 2
AND City is New York
AND Total spent is more than $500
AND Last order was more than 30 days ago
Matching contacts
1,284
1,284
Updates automatically
As customers shop
Ready to use
In campaigns and automations
1
Describe your audience
Who they are, what they bought, where they live, how they engage.
2
AI builds the rules
Clear conditions with a live count of matching contacts.
3
Save and target
Use the segment in campaigns and automations on any channel.
The problem
Why most stores still send every email to everyone
Everyone agrees targeted messages work better. But building segments with filters and dropdowns is slow, so most campaigns go to the whole list.
Select field
▾
Select operator
▾
Enter value
▾
+ Add another condition
01
Endless dropdowns
Every condition needs a field, an operator and a value picked by hand.
Orders
Location
Email opens
Cart activity
Products
Coupons
02
Data in many places
Orders, location and engagement live in different fields. Combining them is hard.
Send to
All contacts
Unsubscribes
↑
03
Sending to everyone
Messages that do not fit the reader lead to fewer clicks and more unsubscribes.
VIP list.csv
Last updated 5 months ago
04
Lists that go stale
Exported lists do not change when customers buy, move or stop opening.
Adflipr AI turns one sentence into a live segment that updates itself.
What AI does for you
From a sentence to a ready-to-send audience
Plain words
Describe your audience, AI writes the rules
Write it the way you would say it to a teammate. AI reads each part of your sentence and turns it into a clear rule you can check and change.
- Understands purchase, location and engagement words
- Shows every rule so nothing is hidden
- Edit any rule by hand or ask AI to change it
- Handles AND, OR and “but not” in one sentence
Bought skincare
at least twice
in the last 6 months
,
opted in to WhatsApp
↓
Bought from collection
is
Skincare
Number of orders
is at least
2
Order date
is within
last 6 months
WhatsApp opt-in
is
Yes
Store + engagement data
Uses what customers buy and how they engage
AI combines order data from your Shopify or WooCommerce store with how people respond to your emails, WhatsApp messages and web push.
- Orders, products, collections and total spent
- City, state and country
- Coupon use, cart activity and payment method
- Opens, clicks and opt-ins on every channel
STORE DATA
Orders
Count, date, value
Products
Items, collections
Location
City, state
Coupons
Codes used
Cart
Added, abandoned
Payment
Card, wallet
ENGAGEMENT
Email
Opens, clicks
WhatsApp
Opt-in, replies
Web push
Subscribed, clicks
Preview before you save
See who is in the segment before you send
AI shows how many contacts match, how many you can reach on each channel, and a sample of real contacts, so you know the segment is right.
- Live count of matching contacts
- Reachable contacts per channel
- Sample of contacts to double check
- Warning if a segment is too small or too broad
MATCHING CONTACTS
842
Email 842
WhatsApp 615
Push 390
SAMPLE CONTACTS
ER
Emily R.
New York · 3 orders
$784
JK
Jason K.
New York · 2 orders
$542
ML
Maria L.
New York · 4 orders
$1,120
DP
David P.
New York · 2 orders
$605
Always up to date
Live segments you can use everywhere
Save once and the segment keeps updating as customers shop and engage. Use it to target email, WhatsApp and web push campaigns, or to start an automation.
- Updates automatically as customers shop
- Target email, WhatsApp and web push campaigns
- Start or filter automations
- Exclude a segment from any send
SEGMENT
Skincare repeat buyers
Email
New serum launch
WhatsApp
Refill reminder
Automation
VIP loyalty flow
↻ New buyers join automatically
Segment ideas
Segments you can create with AI
Copy a prompt, change the details, and AI builds the rules.
2 rules
VIP customers
“Customers who spent over $2,000 in total or placed 5+ orders.”
Use it for: Early access, loyalty offers
2 rules
At-risk buyers
“Ordered 2+ times before but nothing in the last 90 days.”
Use it for: Win-back campaigns
2 rules
Subscribed, never bought
“Joined in the last 30 days and have not placed an order.”
Use it for: Welcome offer
2 rules
Recent cart abandoners
“Added to cart in the last 7 days but did not check out.”
Use it for: Cart reminders
1 rule
Discount lovers
“Used a coupon on 2 or more orders.”
Use it for: Sale announcements
2 rules
Category fans
“Bought from the Skincare collection at least twice.”
Use it for: New product launches
2 rules
Big first orders
“First order over $150 placed in the last 30 days, opted in to WhatsApp.”
Use it for: VIP welcome, next-order offer
2 rules
Engaged, not buying
“Clicked an email or push in the last 14 days but did not order.”
Use it for: Product picks, social proof
Prompt guide
How to describe a segment so AI gets it right
You do not need all six parts every time. The more you include, the more exact the segment.
Customers who bought from the Shoes collection
2 or more times
in the last 6 months
,
living in Austin or Chicago
,
who opened an email in the last 30 days
,
but not anyone who ordered this week
.
What they bought
Products, collections or any order at all.
How often or how much
Number of orders or total spent.
When
A time window like last 30 days or 6 months.
Where
City, state or country.
How they engage
Opens, clicks or channel opt-ins.
Who to leave out
People to exclude with “but not”.
Old way vs new way
Stop building segments filter by filter
The old way
- Pick fields and operators from long dropdowns
- Guess which data field holds what you need
- Send to the whole list because it is faster
- Export lists that go stale in weeks
- Find out the segment was wrong after sending
VS
With Adflipr AI
- Describe the audience in one sentence
- AI maps your words to the right data
- Targeted sends without the extra work
- Live segments that update on their own
- See the count and sample contacts first
Frequently Asked Questions
Type who you want to reach in plain words. AI turns it into segment rules, shows how many contacts match, and you save it.
Order history, products, total spent, location, coupon use, cart activity and engagement on email, WhatsApp and web push.
Yes. Segments are live, so customers join or leave as their orders and engagement change.
Yes. Use the same segment to target email, WhatsApp or web push campaigns, or to start an automation.
Yes. Every rule is visible. Change it by hand or ask AI in plain words, like “only Los Angeles and San Diego”.
Describe your customers. Let AI find them.
Build live segments in plain words and target the right people on email, WhatsApp and web push. Start free on Shopify or WooCommerce.
